I am sure you are a hair transplant or hair restoration service business owner, and looking to bring your business to the next level and bring in quality business leads. We will help you market your hair transplant practice to more targeted prospects online and bring in more customers knock for your service.
There is always new business emerging regularly, It’s so challenging to stay competitive with hair transplanting and restoration marketing because the decision to opt for hair transplant or hair restoration is highly personal, and patients also compare these with new treatment options and therapy and other non-surgical methods.
Here in this article, we will show you what you can do and what would be our role in marketing your hair transplant service in India and abroad.
If you need help in marketing
Contact us now we will send you a quote for marketing your hair transplant and hair restoration service business.
Challenges in the hair transplant industry
There is always new business emerging regularly, It’s so challenging to stay competitive with hair transplanting and restoration marketing because the decision to opt for hair transplant or hair restoration is highly personal, and patients also compare these with new treatment options and therapy and other non-surgical methods.
What you can do in easing the completion and challenges
If you offer hair transplanting and hair restoration service, then it’s crucial that you target prospective patients at every stage of their decision-making process.
You must address these 5 stages of the customer journey
Hair transplant and restoration awareness by (the result is web visitor shows interest in your service):
- Produce educational content blogs
- Videos
- PPC search ads
- Social ads
Consideration phase by (as a result they consider for an appointment):
- Retargeting ads
- Email marketing
- PDF downloads
Purchase phase by (result is hair transplant and restoration service booking):
- Phone calls
- Counseling
- Previous users experience sharing
Hair transplant and restoration clients retention by:
- Implementing regular followups and a well structured customer care system
Hair transplant and restoration existing customer advocacy (turn your existing clients as your promoters):
- Using social media posts
- Service reviews
- Blogs
- Videos
- Word of mouth
Grow your hair restoration practice with a perfectly planned online presence
First you need to plan and get search engine visibility with a perfect hair restoration service marketing plan. You can get this by developing a more conversion-focused hair restoration and hair transplant marketing strategy to convert more patients, and grow your practice. For this, we help you with a lead-driven content marketing plan that builds your brand awareness, improves user experience, and increases your ROI with content-rich landing pages that convert.
Manage your online reputation for brand building & consistent growth rate
We believe that your hair transplant practice’s online reputation should portray a real picture of your actual patient satisfaction level. To accomplish that, we use proven methods for online reputation management for hair restoration practices. We use a well planned and structured system to facilitate consistent review monitoring, address patient concerns, and to help produce quality content at different customer journey. This will help your site appear for user searches on Google. Thus, ensuring an outstanding brand image and a consistent growth rate for your hair transplant and restoration practice online.
Hair Transplant Services Market Opportunities
The Global Hair Transplant Market is expected to rise by 28.0% CAGR and is projected to reach USD 31 Billion by 2025.
The demand for hair transplant has increased as the number of people dealing with hair loss have grown largely. Approximately, 40% of women and 60% of men suffer from hair loss due to various reasons such as stress, illness, aging, or genetics.
Hair related problems in India are not restricted to any specific age group or any geographical area and gender that have created a huge scope for this market to grow across the globe.
This has created a high demand for hair treatment and transplant acrossIndia, that will boost the demand in the hair transplant services market in India.
Increasing consciousness for physical appearance among the people along with benefits such as original hair colour, natural appearance with long term results will surge the adoption rate of hair transplant therapy over the coming years.
What you can do to strengthening foothold in the market
What you can do in marketing:
You can hire and give us all the available content to educate your clients, we will use those data in preparing content for your website as part of the content marketing strategy.
What we do in marketing:
You see following are the hair transplant market segments to by and to which, we can produce targeted content for each type of client and their needs. We do content marketing, social media, and search ads for you to drive quality traffic to your website’s landing pages, which in turn, increase your business leads. Give your users in the form of good content and information, downloadable tips etc… to them before asking for the business. THAT’S THE KEY here.
We are experts in hair restoration marketing
Contact us now we will be happy to work with you to plan a marketing campaign for your hair transplant and hair restoration practice.
Hair Transplant Service Marketing Segmentation
Hair transplant service marketing to users who search for surgical method
- Follicular Unit Transplantation (FUT)
- Follicular Unit Extraction (FUE)
- Follicular Isolation Technique
- Robotic Hair Transplantation
- Automated FUE Hair Transplantation
Hair transplant marketing to users who need information on available surgery type
- Head Hair Transplant
- Eyebrow Transplant
- Frontal Hairline Lowering or Reconstruction
Hair transplant marketing by type of therapy
- Platelet rich plasma
- Stem cell therapy
- Laser therapy
Hair transplant marketing for the type of business or service provider
- Trichology Clinics
- Hospitals
- Dermatologic Clinics
- Surgical Centers
Hair transplant marketing, by Region
- Americas
- North America
- US
- Canada
- Latin America
- Europe
- Western Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Western Europe
- Eastern Europe
- Asia-Pacific
- Japan
- China
- India
- South Korea
- Rest of Asia-Pacific
- Middle East & Africa
- Middle East
- Africa
In case if you need any help and support in building a successful online presence to run your hair transplant service system contact us now. We will help you.
FAQ
When we implement a planned campaign driven marketing, combined with ads and content marketing you will get results with in a month.
The budget will depend on what the result you want to achieve, its completely based on your marketing budget plan. The results directly proportional to your investment, and it will grow exponentially if you continue do it for a long period of time.
The longer you do the better, If you are limited budget we would recommend to do it every other month.
Its better to do hair transplant advertisements 16 days a month.
For hair transplant and restoration service, we create content that educates the customers that research for the first time as a result they become interested in your service. And next create content for those who are ready to book your service based on trust level towards your services, like what is your guarantee, what you will do, and in what is your expertise and who will do the procedures and most importantly previous customer reviews and success stories. We have plans to produce content for each type of customer and their customer journey.
SEO is the best source to get organic targeted traffic.
93% of people are using a search engine to find best hair transplant service in your city, most of them Google.
75% of people never scroll to page 2.
80 % of people click on organic results.
Hair transplant marketing should be personal, that’s why social media engagement is a great source to drive quality leads for your practice. When combined with better content, social media ads and re-targeting campaigns you will get enough leads via your landing page.